DO I REALLY NEED TO BLOG?
Open up the lines of communication with your customers. Fresh content on your site will also help boost your search engine ranking.
Including a blog on your website will allow you to share your thoughts and knowledge related to your field, direct readers to useful articles and news elsewhere on the internet, and ultimately facilitate discussion between you and your customers. However, writing a successful blog is a time investment- posts should be interesting and relevant, and blogs should be updated on a regular basis (at least once a week is best) If you think adding a blog to your online presence will be beneficial, then let’s get started!
WordPress
My blogging tool of choice is WordPress. It is free to download, simple to use, and easy to customize. I can implement a coordinating blog into your website so that it appears seamless as readers navigate through your site.